| 5 Powerful Ways To Get Zero Sales From Your Website |
By Al Martinovic
I want you to imagine a lemon. In your mind's eye, see
its yellow skin. Imagine cutting it in half with a
knife. Now pick up the one lemon half and bring it up
to your mouth and suck on the juices.
Do you notice how sharp the tangy lemon juice could be?
Does it make you pucker? Do you notice how your mouth
is watering?
...Good!
Now you realize the power of words!
See, one thing I was good at in the beginning of my
online career was not getting any sales.
Really, I turned it into an art form.
So with that said, I want to share with you my 5
all-time favorite ways of getting Zero sales from your
website:
1. Headline and Sales Letter
I don't need to have a powerful headline and a
compelling sales letter for my site. And I definitely
don't need to go to http://www.thegaryhalbertletter.com
and learn how to write powerful sales letters for fr*e.
It's too much work.
2. Contact Information
Why should I have my contact information on the main
page of my website. I don't want to build trust by
posting my name, address, email, fax and telephone
number on my site. I want to hide behind the internet
and in turn people can then hide their wallets from me.
3. Guarantee
Why should I offer a bold gurantee for the products I
sell on my website. If people don't like the product
then it's too bad. I really don't care that it's been
proven that the longer your guarantee is, the less
returns and complaints you'll have. What does that
stuff have to do with me?
4. Capture Email Addresses
I don't need a web form on my site offering something
for fr*e to capture email addresses so I can put them
through an autoresponder and increase my sales. And I
definitely don't want to capture email addresses by
using popups and alert boxes. That stuff is not for me.
5. Call To Action
I don't want to tell people what to do on my website. I
don't want to appear pushy. Why should I have a "Click
Here To Order Now" link. It's too much of a hassle.
They can figure out how to do everything for
themselves.
There you have it. Follow this formula like I did in
the beginning and you too can get zero sales from your
website!
Now, all five things I just mentioned are the basics.
Start with the basics first and build from there and
you should be well on your way to building a profitable
website.
And don't forget the power of words!
Remember that lemon?... Yuck, my mouth is watering
again.
Al Martinovic is the publisher of the Millenium
Marketers Newsletter where you will find powerful
internet marketing concepts, killer strategies, useful
tips and no bull business advice.
http://www.milleniummarketers.com
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